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ITW The indiscreet / Alix Petit

Alix Petit is the founder of Heimstone, a women's clothing brand with an elegant and original style. She is an inspiring and inspired thirty-something. A sporty, hard-working woman and a mother who loves her two daughters. 

Alix accepted to answer our indiscreet questions. 

Yodi Beauty : Your mantra?

Alix Petit : When you want, you can. 

Yodi Beauty : Your favorite movie?

Alix Petit : The Big Blue. 

Yodi Beauty: Your favorite song?

Alix Petit : At the moment, Harry styles, I like everything about him, so all his songs.

Yodi Beauty : The place where you feel good?  

Alix Petit: At home in my bed. I feel like I can let all the pressure of my day spread out on my mattress.

Yodi Beauty : Your food routine for the fall?

Alix Petit: It doesn't really change from the summer one, at least it starts the same way: I start with a glass of hot water and then a big glass of freshly squeezed celery juice. They say you have to suffer to be beautiful!

I am not a vegetarian but I still eat a lot of vegetables.

The real change is going to be from white wine to red wine. 😁

Yodi Beauty : What is your favorite dish?

Alix Petit : A good pasta dish always makes me dream, especially the pasta al Limone of my sister @threesevenparis.

Yodi Beauty : Your favorite junk food ? 

Alix Petit : A double cheese burger menu with a Mc Chicken on top.

I will never get tired of it, it's as good as a gastro for me 😂.

Yodi Beauty : What is your favorite sport activity?

Alix Petit: All sports, I love sports, I love to get sore, to sweat, to challenge myself and I love even more the feeling in my body and especially in my head after the sport.

I also practice a lot of ashtanga, since a few years, I decided to progress on my flexibility to age better!

I also practice jogging, boxing, tennis, but it is true that yoga is an important part of my daily life. 

Yodi Beauty : Your favorite wellness expert?

Alix Petit : At the moment it's the draining massages Martine De Richeville.

Yodi Beauty : Your beauty routine for fall?

Alix Petit : Hydration, I know that the skin is damaged by the sun, but for me it's mostly the cold that irritates it.

Yodi Beauty : Your beauty secret?

Alix Petit : Sleep with a night mask 3 nights a week.

Yodi Beauty: Where does your inspiration come from?

Alix Petit : It comes from my daily life, my travels, art, but also a lot from my emotions.

Yodi Beauty: What is your favorite Heimstone piece?

Alix Petit: It's hard to choose just one, because in 15 years of collections, there are many, but right now it's our oversized Harlem sweatshirtwhich we do in soft and comforting cashmere fabric, in print or all fleece.

I find it edgy and stylish at the same time, I wear them with everything, all the time.

Yodi Beauty: What inspired you to create it?

Alix Petit : A picture of a skateboarder in a skate park in NYC, she was drowned in her sweatshirt, I found her very sexy in her tracksuit ! 

Yodi Beauty : How do you manage the stress inherent to your job? 

Alix Petit: I deal with problems one after the other, and I try to get rid of what stressed me the day before as quickly as possible! 

Yodi Beauty : What is your biggest fantasy?

Alix Petit : To know how to sing.

Yodi Beauty : Your beauty secret?

Alix Petit : Sleep with a night mask 3 nights a week. 

Alix Petit : Every morning, I do a dry scrub with the brush @ohmycreambrush, then I apply sweet almond oil and rinse it off with a cold shower.

I know that when you say it like that, it doesn't make you dream, but for 3 years now I have found an incredible well-being.

It wakes up the body, the skin, the heart and the head.

Yodi's recommendation

The Latte Scrub soap gently exfoliates your skin while nourishing it. This glycerin soap, made from 100% natural ingredients, exfoliates and cleanses your skin while nourishing it. Slightly enriched with coffee grounds, it will act as a perfect natural exfoliant on your skin, gently eliminating the dead cells that prevent your pores from oxygenating.

The Café Scrub Intense soap will remove your dead skin and unclog your pores in depth of all their impurities thanks to its high concentration in coffee grounds. This glycerin soap, made of 100% natural ingredients, will exfoliate, clean and nourish your skin in depth, freeing it from all its toxins. Highly concentrated in coffee grounds, this soap boosts the regeneration of your skin.

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